Permanent Life Insurance · Educational Guide
Explore whether permanent life insurance fits your long-term protection and legacy goals.
Permanent life insurance is designed to provide coverage for life if required premiums are paid and policy terms are met. Costs, charges, and features vary widely by product and insurer.
Planning-first, not product-first
Salem, NH — serving NH, MA, and New England
Educational, no-pressure conversations
Coordination with your CPA and attorney where appropriate
The basics
What permanent life insurance generally is
Permanent life insurance is designed to remain in force for life, provided required premiums are paid and the policy terms are met. Some policies may accumulate cash value over time.
Costs, internal charges, access to values, loan provisions, surrender values, and death benefits vary by product and insurer. Loans and withdrawals can reduce policy values and the death benefit, and may have tax consequences. Permanent coverage is not appropriate for every situation.
- Designed for lifetime coverage if premiums are paid and terms are met
- Some policies may accumulate cash value, subject to charges and product terms
- Loans and withdrawals can reduce policy values and death benefits and may have tax consequences
- Sometimes considered as a general matter in family protection, legacy, or business-continuity discussions
Trade-offs worth reviewing
- Higher cost than comparable term coverage
- Funding requirements that must be sustained over time
- Internal charges that affect policy values
- Complexity of illustrations and policy mechanics
- Not appropriate for every situation or objective
Before you decide
Questions to ask before you buy
What objective is this policy intended to address?
What premiums are required, and what happens if they are not paid?
What are the internal costs and charges?
What assumptions does the illustration rely on?
How would loans or withdrawals affect values, the death benefit, and taxes?
Would a simpler or less costly approach meet the same objective?
Guide
Permanent Life Insurance Questions to Ask Before You Buy
A short list of questions covering costs, funding, illustrations, loans, and whether permanent coverage fits your objective.
What happens next
- 1We confirm your request and send the guide you asked for.
- 2A brief call to understand your situation and the questions on your mind.
- 3If it makes sense, we schedule a longer conversation. If not, you keep the guide and there is no follow-up pressure.
Questions people ask
Frequently asked questions
It is an insurance product, not an investment, and it carries costs and charges. Whether it is appropriate depends on your objective, budget, time horizon, and overall plan. We help you evaluate the question rather than assume the answer.
Based in Salem, New Hampshire, Guardian Financial Services works with individuals, couples, families, and business owners throughout southern New Hampshire, Massachusetts, and the broader New England region.
Have a conversation before you make a decision.
A short, no-pressure conversation can help you understand the trade-offs and whether any next step makes sense for your situation.
Important disclosures
These policies have exclusions and/or limitations. The cost and availability of life insurance depend on factors such as age, health and the type and amount of insurance purchased. As with most financial decisions, there are expenses associated with the purchase of life insurance. Policies commonly have mortality and expense charges. In addition if a policy is surrendered prematurely, there may be surrender charges and income tax implications. Guarantees are based on the claims paying ability of the insurance company.